The Context

Each year, the Boston chapter of the User Experience Professionals Association (UXPA Boston) hosts an annual UX conference for industry professionals to gather, network, and share innovations.

The Project

Team DSB led the development of the collateral materials for UXPA Boston’s annual UX conference.

How We Helped

Team DSB conceptualized an origami theme to represent the metamorphosis process inherent to UX design. Team DSB designed and developed all of the event’s printed and digital materials for the Fall 2022 conference, including an event logo, an event brochure, a t-shirt design, the ballot form, posters, and a name tag.

The Impact

As the first in-person event in three years, Boston UXPA’s over 4,500 members experienced our powerful branding, including a page in the event brochure allowing attendees to create their own origami.